It's Warm
It's Warm

Men Collections

Exclusive Range of Men Jackets and Coats!



Women Collections

Upgrade The Style of Your Winter Wardrobe with Our Women’s Collection!



Welcome to Lure Urban

Involved in manufacturing quality winter wear garments, in sync with the latest fashion trends and material developments. We source world class fabrics and trims globally and follow 100% inspection method to provide our customers with nothing but the best. We employ in-house special machineries and use advanced CAD softwares to ensure that our products are fit to perfect standards. Our clothing is widely appreciated in industry for their comfort, workmanship and durability. Our offerings include all kinds of Jackets and Coats for both men and women, and Sweatshirts only for women. We also manage woollen accessories, thermals and kids knitwear, sweatshirts, jackets and coats through our sister concerns. We have our presence in LFS's like Globus and around 400+ MBO's across India. Apart from our own brand Lure Urban​, we have also been doing institutional sales and Corporate sales.